FOR IMMEDIATE RELEASE
Turner Publishing to Release “Important Generational Memoir”
FOR IMMEDIATE RELEASE
Mother’s Day Gift Idea:
Show Mom You Think She’s “Fierce with Age”
Nashville, Tennessee, August 31, 2012 Does your mom love cute dogs, laughing and spiritual memoirs but is not so crazy about getting older? This Mother’s Day, she’ll thank you for Fierce with Age: Chasing God and Squirrels in Brooklyn (Turner Publishing, Mother’s Day, 2013.)
In Fierce with Age, Boomer expert Carol Orsborn relates the ups and downs of a tumultuous year spent facing, busting and ultimately triumphing over the stereotypes of aging. Along the way, she nurtures a love-starved friend through a doomed affair with a younger man, wrestles with the meaning of an exploding fish and regains her passion for life at the side of her squirrel-crazed dog, Lucky.
The message is as deep as it is engaging. In Carol’s own words: “Plummet into aging, stare mortality in the eye, surrender everything and what else is there left to fear? The way is perilous, danger on all sides. But we can be part of a generation no longer afraid of age. We are becoming, instead, a generation fierce with age.”
Available through Amazon.com, your local bookseller and online retailer. Also available in eBook edition.
Pub Date: May 7, 2013
Page #: approx. 230
Price: $24.95 ($27.95 CAN)
“In a youth-centric society, Boomer women have understandably resisted the notion of growing old,” says Turner Publishing executive editor Diane Gedymin. “But there comes a time in every woman’s life when denial of aging cracks, a time ripe for a book like Fierce with Age, the first memoir to actually capture the transition from the height of midlife to a wholehearted embrace of redefined aging.”
Dr. Carol Orsborn is an internationally recognized authority on marketing to the Boomer woman and author of over twenty books. She co-authored both the first book on the subject (Boom: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman) and the most recent (Vibrant Nation: What Women 50+ Know, Think, Do and Buy). Orsborn is founder of FierceWithAge.com, the Online Center for Spiritual Living and CEO of a Boomer demographic speaking, brand blogging and consulting service, for such major brands as Ford, Prudential and Humana. She writes popular blogs for “Huffington Post,” PBS’s “Next Avenue”, and “Third Age,” as well as having served as senior strategist for Vibrant Nation, the leading online community dedicated exclusively to women 50+.